Everyday extraordinary
We believe in the beauty of simplicity.
Our essential collection is here to rescue your daily routine and help you look and feel your best, to make every day a little more extraordinary.
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Shop our range 👇
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Bestsellerskyda SPF50 Daily Defence Lotion | 50ml
£12.00 — available on subscription from £10.50 every monthQuick Addskyda SPF50 Daily Defence Lotion | 50ml
£12.00 — available on subscription from £10.50 every monthIn stock
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Bestsellerbotanisk – Prickly Pear Oil | 30ml
£18.00 — available on subscription from £12.00 every monthQuick Addbotanisk – Prickly Pear Oil | 30ml
£18.00 — available on subscription from £12.00 every monthIn stock
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Bestsellersåpa Body Bar – Orange & Grapefruit | 95g
£8.00 — available on subscription from £5.75 every monthQuick Addsåpa Body Bar – Orange & Grapefruit | 95g
£8.00 — available on subscription from £5.75 every monthIn stock
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Newpuls Pulse Point Roller Ball – Deep Relaxation | 9ml
£12.00 — available on subscription from £7.00 every monthQuick Addpuls Pulse Point Roller Ball – Deep Relaxation | 9ml
£12.00 — available on subscription from £7.00 every monthIn stock
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Bestsellerhår Shampoo Bar – Nourishing | 50g
£9.00 — available on subscription from £6.00 every monthQuick Addhår Shampoo Bar – Nourishing | 50g
£9.00 — available on subscription from £6.00 every monthIn stock
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Bestsellerglôs Conditioner Bar – Nourishing | 50g
£10.00 — available on subscription from £7.00 every monthQuick Addglôs Conditioner Bar – Nourishing | 50g
£10.00 — available on subscription from £7.00 every monthIn stock
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BestsellerSPF50 5* UVA Face Sunscreen | 50ml
£10.00 — available on subscription from £8.50 every monthQuick AddSPF50 5* UVA Face Sunscreen | 50ml
£10.00 — available on subscription from £8.50 every monthIn stock
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Sensitive skinöka Gel Serum – Radiance Boost | 30ml
£13.00 — available on subscription from £10.00 every monthQuick Addöka Gel Serum – Radiance Boost | 30ml
£13.00 — available on subscription from £10.00 every monthIn stock
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Sandalwoodvädra Reed Diffuser Set – Cosy Cabin | 30ml
£9.00 — available on subscription from £8.00 every monthQuick Addvädra Reed Diffuser Set – Cosy Cabin | 30ml
£9.00 — available on subscription from £8.00 every monthIn stock
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Hair growthhår Pro Shampoo Bar – Hair Growth | 50g
£12.00 — available on subscription from £9.00 every monthQuick Addhår Pro Shampoo Bar – Hair Growth | 50g
£12.00 — available on subscription from £9.00 every monthIn stock
Jet, Set, Summer!
From sun-soaked beach escapes to spontaneous weekend getaways, our handpicked summer and travel friendly essentials have you covered.
Holiday essentials ✈️
- Travel essentials
- Sun care
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Sale!
SaleHoliday Heroes
Original price was: £98.00.£25.00Current price is: £25.00.Quick AddHoliday Heroes
Original price was: £98.00.£25.00Current price is: £25.00.
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Bestseller
skyda SPF50 Daily Defence Lotion | 50ml
£12.00 — available on subscription from £10.50 every monthQuick Addskyda SPF50 Daily Defence Lotion | 50ml
£12.00 — available on subscription from £10.50 every monthIn stock
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Bestseller
hår Shampoo Bar – Nourishing | 50g
£9.00 — available on subscription from £6.00 every monthQuick Addhår Shampoo Bar – Nourishing | 50g
£9.00 — available on subscription from £6.00 every monthIn stock
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Bestseller
glôs Conditioner Bar – Nourishing | 50g
£10.00 — available on subscription from £7.00 every monthQuick Addglôs Conditioner Bar – Nourishing | 50g
£10.00 — available on subscription from £7.00 every monthIn stock
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Sensitive skinsåpa Body Bar – Aloe Vera | 95g
£8.00 — available on subscription from £5.75 every monthQuick Addsåpa Body Bar – Aloe Vera | 95g
£8.00 — available on subscription from £5.75 every monthIn stock
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Travel friendlylåda Shampoo Carry Tin
£3.00Quick Addlåda Shampoo Carry Tin
£3.00In stock
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Blondehår Shampoo Bar – Brightening | 50g
£9.00 — available on subscription from £6.00 every monthQuick Addhår Shampoo Bar – Brightening | 50g
£9.00 — available on subscription from £6.00 every monthIn stock
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Blondeglôs Conditioner Bar – Brightening | 50g
£10.00 — available on subscription from £7.00 every monthQuick Addglôs Conditioner Bar – Brightening | 50g
£10.00 — available on subscription from £7.00 every monthIn stock
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All skin typeskÿra Gentle Face Wash Bar | 35g
£9.00 — available on subscription from £5.00 every monthQuick Addkÿra Gentle Face Wash Bar | 35g
£9.00 — available on subscription from £5.00 every monthIn stock
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Dentist approvedglo Toothpaste Tablets – Peppermint | 120 Pack
£10.00 — available on subscription from £8.00 every monthQuick Addglo Toothpaste Tablets – Peppermint | 120 Pack
£10.00 — available on subscription from £8.00 every monthIn stock
In the spotlight
Every three months we’ll send you a surprise package of 6 full-sized luxurious products – a mix of bestsellers and never-before-seen newbies.
Each quarterly box is ALWAYS worth £60+, with free delivery included!
grüum must haves
- Skin care
- Body care
- Hair care
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Bestseller
botanisk – Prickly Pear Oil | 30ml
£18.00 — available on subscription from £12.00 every monthQuick Addbotanisk – Prickly Pear Oil | 30ml
£18.00 — available on subscription from £12.00 every monthIn stock
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Anti-ageingöka Gel Serum – Youth Restoring | 30ml
£13.00 — available on subscription from £10.00 every monthQuick Addöka Gel Serum – Youth Restoring | 30ml
£13.00 — available on subscription from £10.00 every monthIn stock
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Sensitive skinkÿra Gentle Face Wash | 120ml
£9.00 — available on subscription from £4.50 every monthQuick Addkÿra Gentle Face Wash | 120ml
£9.00 — available on subscription from £4.50 every monthIn stock
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Bestsellermirakel – Multi-purpose Balm | 15ml
£15.00 — available on subscription from £11.00 every monthQuick Addmirakel – Multi-purpose Balm | 15ml
£15.00 — available on subscription from £11.00 every monthIn stock
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Acne-prone & oilyklår Brightening Facial Cleanser | 90g
£10.00 — available on subscription from £7.50 every monthQuick Addklår Brightening Facial Cleanser | 90g
£10.00 — available on subscription from £7.50 every monthIn stock
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Bestseller
skyda SPF50 Daily Defence Lotion | 50ml
£12.00 — available on subscription from £10.50 every monthQuick Addskyda SPF50 Daily Defence Lotion | 50ml
£12.00 — available on subscription from £10.50 every monthIn stock
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Acne-proneöka Gel Serum – Clear Complexion | 30ml
£13.00 — available on subscription from £10.00 every monthQuick Addöka Gel Serum – Clear Complexion | 30ml
£13.00 — available on subscription from £10.00 every monthIn stock
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Fragrance freepür Gentle Moisturiser | 50ml
£9.00 — available on subscription from £4.50 every monthQuick Addpür Gentle Moisturiser | 50ml
£9.00 — available on subscription from £4.50 every monthIn stock
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Sensitive skin
öka Gel Serum – Radiance Boost | 30ml
£13.00 — available on subscription from £10.00 every monthQuick Addöka Gel Serum – Radiance Boost | 30ml
£13.00 — available on subscription from £10.00 every monthIn stock
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Newrense Melting Cleansing Balm | 100g
£18.00 — available on subscription from £12.00 every monthQuick Addrense Melting Cleansing Balm | 100g
£18.00 — available on subscription from £12.00 every monthIn stock
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access to sales & more.
Everyday extraordinary
We offer easy access to sustainable skincare and shaving products for those who want to do their bit for the environment, without complication.
Choose from a wide range of zero waste products, and reduce your carbon footprint every time you wash.
Naturally better
At grüum, we know that kindness comes naturally. We’ve spent years creating and perfecting products packed with natural ingredients that are kind to your skin and the planet.
Whether you’re vegan, have sensitive skin, or are simply looking to banish chemical nasties from your bathroom, you’re in the right place.
Don’t just take our word for it…
4.73 Based on 23033 Reviews
Ms River D Mckenna-Jones
“I received a face sunscreen, an aftersun bar and a lip conditioner. The sunscreen is breathable and light which I enjoyed as usually they’re heavy or sticky, along with no scent so it’s perfect for my”…
13 hours ago
Brian Lorimer
“Ordered the discounted surprise box very impressed with what I received excellent products at an excellent price”
1 day ago
Angela Muir
“I love Gruum very much”
1 day ago
sarah mimpriss
“Love Grumm products. I mostly use the shampoo conditioner and face products. The shampoo bars and conditioners are amazing. My hair is soft and feels great. Wont use anything else. And its good for th”…
1 day ago
Sally Sherif
“I’ve been really impressed with Grüum products! The quality is outstanding – everything feels thoughtfully designed and made with care. The packaging is eco-friendly, and delivery is always quick”…
2 days ago
Anonymous
“Love the products. Excellent quality for a low price. Really like the lip conditioner and the gel serum. Delivery was fast.”
2 days ago
pamelia forde
“fast delivery, im so happy with my products as i suffer with eszma and other oriducts can irrtate my skin and with Gruum my skin feels amazing as some other products leave me itching. they small amazi”…
2 days ago
Terri Darlington
“Love these products.”
2 days ago
Sarah Janine Davis
“Oh my gosh these products are wonderful. I’ve tried a good few products. I do have my favourites: The face wash is gorgeous and you only need a tiny drop. The prickly pear oil lovely for the face. ”…
3 days ago
Anonymous
“Beautiful face oil. I saw a real improvement in the appearance of my skin.”
4 days ago
Anonymous
“High-quality products that feel nice on the skin and have a lovely smell. I have tried the hand cream, the sunscreen, post-sun bar and lip roller. Can recommend.”
4 days ago
Anonymous
“Products arrived quickly. I have enjoyed using the SPF 30 suncream. ”
4 days ago
miss Donna c Shiels
“There are so many amazing products to choose from, with excellent ingredients and brilliant prices.”
5 days ago
SHIKHA WADHWA
“I bought shampoo bar. And I just loved how my hair felt on the first wash. They lather nice, they smell awesome and feels great. Absolutely recommend.”
5 days ago
Emma Bish
“Lovely products and so much better for the planet, all eco friendly packing. I love the shampoo bars, easier and smaller to store and last for ages. Also never use conditioner with the shampoo as it l”…
5 days ago